Case Study # 2
Read
Read
"At-risk kids need underwear, but it’s rarely donated. Cocotree Kids is changing that." by Kara Baskin, The Boston Globe
Can't view article? Use PDF HERE
Learn about Cocotree Kids at their website
While reading, ponder:
What entrepreneurial traits and characteristics does Catherine leverage?
What was her motivation and passion - her WHY?
What data points are collected and shared to make the case for market opportunity?
At-risk kids need underwear.pdfComplete Discussion Board Post in Blackboard, you must engage with a classmate to earn the credit for the discussion.
Complete Discussion Board Post in Blackboard, you must engage with a classmate to earn the credit for the discussion.
Engagement includes:
Sharing thoughts on your perspective about the case study.
Asking them questions about what they commented about.
**Remember to be respectful of each other's opinions**