Better World Project

Part 1 Absorb

You will do a project-based assignment. Below is an outline of all the major components of the project.

Read the assignment HERE

Part 2 Do

We will use a modified design thinking as our framework for this project. For this project, each of the steps below will help you process your idea.

Use the Guide to help you gather all relevant information along the way. You will be prompted to do this as you read. This Guide will not be turned in, instead it will help you gather info and will help make your idea even stronger.

Step 1
- Read Define the problem
- Follow along and fill out Guide along the way.
Step 2
- Read the Understand the Opportunity
- Follow along and fill out Guide along the way.
  - - Think of this as a chance to understand the market opportunity
      - who & how many have this problem
      - what is their experience or customer journey to solve the problem
        what triggers them?
        how do they evaluate or consider options to solve it?
        where do they get the solution?
        what do they do after the solution?
      - what are the solutions already available?
Step 3
- Read Identify the Solution
- Follow along and fill out Guide along the way.
Step 4
- Read Resources & What's Next , refine as you go!
- Follow along and fill out Guide along the way.
  - For our project's "What's Next", we will develop a business or mission model for the solution to help us understand how this venture we created will operate and provide value.

Part 3 Do

Then just like with design thinking, we will take our idea and move forward on it, to validate the idea. Depending on your idea, validation and next steps may include a prototype, a test, a pilot program, and/or launch.

For our class purposes, we will not launch, but instead test out the idea through a Minimum Viable Product - or MVP. Our validation of the idea and concept will be through a website. This will help you to figure out if your solution is viable and something that should be moved forward on.

You may want to take your MVP to the next level by trying to test through a launch or pilot for the Launch Project. If interested, please talk with Professor Hargis.

We will validate / prototype / test our idea by doing a minimum viable product or MVP.

Our MVP will be a Google website. We will go over this in class. The video below is the same info from class for reference.

Couple hints for success:

Make sure you are in the Chrome Browser, this is a Google product and will streamline your experience. If you use other browser's, some elements may not work correctly
Watch the video and stop it after each new step
Open up another tab and do the step before coming back to the video to move forward
This is a recording from Spring 2022, if an element has changed and you can't figure out the updated version, please email the Professor ASAP with a description of the step